Luck Studio is a web design company focused on delivering a premium client experience. Most of our clients are early-stage startups, and I use part of the profits to fund academic scholarships for students from low-income backgrounds.
Each client brings their own unique project to the table, which makes Luck Studio like the frame for a client's "art". I designed an unobtrusive color scheme, with a logo mark that sits as a nice badge of quality.
In parallel with the branding, I wanted to keep the website visuals fairly minimal and let the results speak for themselves.
Working with many clients means working with just as many contracts, proposals, etc. I designed set of document templates that match the brand's aesthetic and are quickly viewable within the GMail preview window.